DE
DE

Call for Proposal
Terms of Reference (TOR) for the Creative Design Agency:

1.6 Minutes
Jyoti Saxena Portrait Photo
  Jyoti Saxena
FNF South Asia Logo

The Friedrich Naumann Foundation for Freedom (FNF) is an international non-profit organization promoting the ideas of liberal democracy, respect for human rights, good governance, economic freedom, and digital transformation.

The India office of FNF in New Delhi is looking for a Creative Design Agency to provide design services for the organization.

1. Objective

The objective of this engagement is to leverage the expertise of the Creative Design Agency to develop visually compelling and impactful designs that align with the brand identity and communication goals of FNF South Asia. The agency will be responsible for creating various design assets for both print and digital media platforms.

2. Definitions

  • Creatives: Short animations, infographics, web/graphic designs for websites, social media platforms designs, e-newsletters, mailers, slides for power point presentations, PR products/merchandise, etc.
  • Adaptations of Creatives: Modification of existing creatives to fit different platforms or audiences.
  • HTML-eMailers: HTML files for email.

3. Scope of Work

The scope of work for the Creative Design Agency includes, but is not limited to, the following:

  • Collaborate with FNF South Asia to understand the design requirements, target audience, and project objectives.
  • Conceptualize and produce creatives and provide alternative proposals with at least three different concepts and designs for each creative.
  • Develop a minimum of 20 creatives per month (not inclusive of adaptations), including templates of certificates etc. (for e.g. on Canva) for internal use.
  • Adapt existing creatives for all social media channels.
  • Submit design proposals within 2 days of receiving the brief.
  • Incorporate feedback and revisions provided by FNF South Asia on the same day.
  • Provide the final design files in suitable formats, ensuring they are compatible with various platforms and applications.
  • Include all necessary assets, such as source files, fonts, and images, along with guidelines for usage and reproduction.

4. Requirements:

  • At least 5 years of experience in the field.
  • Experience of working with international organisations

5. Timeline

January 1, 2026 to March 31, 2026 (subject to further extension).

Please send us your proposals and expected remuneration on hourly/ monthly remuneration for the design projects for the scope defined in this TOR latest by 20 December, 2025 at india@freiheit.org .

The Friedrich Naumann Foundation for Freedom reserves the right to contract more than one designer and to freely assign the creative work to contracted designers. The chosen candidates are not entitled to any minimum number of assignments. Only selected candidates will be contacted.